Home for the Holidays: Behind the Scenes of Our Holiday House Mailer
Designing a mailer for the holidays is always a special treat, but last season, we wanted to bring that festive cheer straight to our clients’ doorsteps. Our Holiday House mailer was all about creating a nostalgic, cozy experience that would bring warmth and excitement to everyone who opened it. At Savvy Creative Agency, we’re known for our wow-factor mailers, but this time, we wanted our clients to experience that joy for themselves.
From the moment our clients unwrapped their Holiday House mailer, they were welcomed with the magic of the season. The box, shaped like a charming little house, had acrylic windows and lit up as soon as the door opened. This wasn’t just another mailer – it was the beginning of a journey, inviting them to step into a holiday moment right from their living room.
And because we love a good surprise, we added a video screen inside, showcasing some of our favorite projects from 2023. We wanted to remind our clients of the memories we’ve created together, celebrating the journey with them.
But we didn’t stop at just the exterior. Inside, we designed a setup that captured the essence of holiday indulgence. We packed the mailer with a s’mores roaster, gourmet marshmallows, Compartes chocolate, and artisanal graham crackers – the ultimate ingredients for a sweet, cozy evening. And, because we believe in making things personal, we even included stockings with the initials of my husband and our two boys. It was our way of inviting them into our family’s traditions, sharing a bit of our home with them.
At Savvy, we’re all about turning simple gestures into unforgettable experiences. The Holiday House mailer wasn’t just about gifting; it was about creating a moment, one that brought joy, connection, and a touch of nostalgia. We believe that’s what the holidays are all about – and it’s how we approach every project, from concept to delivery.
Get in touch so that we can create your next iconic holiday gifting experience.
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